Challenge

Emaar being one of the majors of real estate in Middle East needed to define their web-presence in India on a supreme scale. Seeking this they got in touch with Magnon for their web identity a few years ago. Ever since, it as been a constant challenge for us to develop & evolve the online brand name for the real estate giant. The challenge was to define their web presence and promote it on a large scale.

Implementation

With an un-defined objective we sort to first create their website with cutting edge creative & technical tools. Accomplishing on the latest standards, the website consists of a dynamic product catalogue with an exceptionally easy CMS interface. More so, there are several project related micro-sites linked to the parent website to detail micro-features of individual projects. With a clearly defined web presence, we commenced the online marketing campaign with options like SEO, Paid campaigns, large scale rich media buying and social media optimization for the website.

Result

www.emaarmgf.com is one of the master-pieces of Magnon acclaiming huge client applause. The web identity has been thoroughly promoted through the target groups with quick action pilot campaigns involving large scale online media initiatives as well as soft promotions like SEO. With a well promoted online brand Emaar is now preparing for the common-wealth being the architect to the common-wealth village 2010.