Interactive design is not just about colours, pictures or the logo placement. It is a very fine art, and the digital medium has transformed it into an intuitive science. It is no longer just about colours, pictures or the logo placement. The metrics for success of the ideas has never been so powerful and real-time. Needless to say that design is for effectual sales instead of being just a tool for gathering creative applause.
The world transitioned from print to Web in the 90s. The big leap now is from Web to interactive. Interactive design is much more than just a website, a mobile application, or screens. It connects the real with the virtual world. Our design gurus at Magnon Solutions use this to explore ways to make your connect the intended audience with your business. At Magnon we understand that in the digital space, the interaction is initiated way before the ‘interaction’ really starts. It’s not about just the creativity in designing; it also requires creativity in technology application to enhance the design outputs. At Magnon, the designer artists and techies rub minds together and fiddle with the ideas to create winning brand experiences for your customers. From representing your brand true to its spirit on a website, to creating that mind-blowing mobile applications or developing community pages on Facebook which gives a face to the brand for its community, Magnon has got the expertise in-house. And while all the elements come together, the consumer experience remains the heart of the each project. Sure, it’s daunting, but then what to do...? We have a rep to protect. “Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.” Steve Jobs